What do you do here? “Anything that makes your car more fun to drive. Stereos, security systems, remote starters, hands-free devices, window tint–any type of customization.”
Can you put new systems in any car? “Yes, just about. But we do see cars that are so complex , like some of the Mercedes, that you’ve really got to want the device to go through the expense of putting it in. We tell customers upfront what it’s going to cost. Anything can be done, it all depends on how much money you want to spend.”
What are the most popular car add-ons now? “Our most popular devices right now are remote starters in the wintertime, and navigation and Bluetooth. People add navigation if they want a built-in unit that’s integrated, has a radio and DVD in the dashboard, what you’d get in a high-end new car.
“One of our big new devices is tracking installations. We’re affiliated with a company with three websites: watchmyauto.com, watchmyteen.com and watchmyfleet.com. You can keep track of the vehicle location on a computer. We do most of it for businesses right now, to track the location of their vehicles for quick response to customer calls. I just did 21 cars for a Rhode Island elevator company; they repair elevators and have a lot of emergency calls. They can get the nearest guy to the spot. The other two websites are for monitoring a teen driver and for security, to track a car’s location.”
What are you going to be putting in two years from now? “Probably in-car computing. Manufacturers have computing in a dashboard device; they’re trying to make it more reasonably priced. I think that’s coming because a lot of people, such as sales reps, want it.”
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