Why selling your home in the winter is a good idea
By Karen Scopetski, V.P. Coldwell Banker Residential Brokerage
The winter is officially here and many people question whether to put their homes on the market now or to wait until spring but contrary to popular belief, there are numerous advantages to listing right now. First off, putting your home on the market now means less competition since most sellers wait and don’t put their homes on the market during the last or first couple of months of the year. Additionally, as more homes become available in the spring, this increased inventory can lead to lower home prices. With fewer homes for sale in the winter, you may be able to sell for top dollar.
Also, did you know that more corporate moves happen during the beginning of the year? Corporate transferees who need to buy a new home due to their transition will be aggressively home shopping during this time. The winter months also tend to bring more serious buyers, if they are braving the cold winter months, chances are they are ready to buy. You may have fewer showings but more qualified buyers. By selling your house during the winter, you are also positioning yourself to get first pick on the plentiful spring inventory when shopping for your new home. Not to mention, you may have already spent a lot of time on decorating your home inside and out, why not leverage that to attract potential buyers? Who doesn’t love the warm and inviting feelings and aromas of a warm home during the winter months?
Finally, you may think that that the cold winter days would deter homebuyers, but according to the National Association of Realtors home search dynamics have changed. Nine out of ten home buyers search for homes online – at their workplaces, on their smart phones, and from the comfort of their homes. So all in all, now is a great time to sell. Turn your winter into an even more wonderful time of the year with a successful home sale.
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