|

Westborough's Economic Development Committee launches marketing campaign

One of the Westborough Economic Development Committee's billboard slogans. (Photo/submitted)

One of the Westborough Economic Development Committee's billboard slogans. (Photo/submitted)

Westborough – In order to attract new businesses and retain current ones, the Westborough Economic Development Committee (WEDC) has been proactive in using branding and marketing as important strategy tools by utilizing the digital billboards throughout Westborough.

Most recently, the WEDC has taken it to the streets by working with Clear Channel to advertise through the use of its digital billboards along Route 9. “Westborough Builds: 172 Active Commercial Building Permits,” “Westborough Learns: Top-rated school system,” and “Westborough Thrives: One of the 10 best towns to live” are just a few of them. The WEDC plans to add more over time.

The EDC has also developed a social media presence – visit the homepage at edc.town.westborough.ma.us; residents can also follow them on Twitter or “Like” them on Facebook to be kept up-to-date on developments within the Town.

Short URL: http://www.communityadvocate.com/?p=51192

Posted by on Jun 26 2014. Filed under Westborough. You can follow any responses to this entry through the RSS 2.0. You can leave a response or trackback to this entry

Leave a Reply


Recently Commented

  • Mary Andrade: I am very interested in following this story. I see how much recyclable material (cardboard boxes,...
  • David Levandusky: August 27 – Been diagnosed with Pneumonia. Registered to come but now unable to. I will...
  • Ray Younghans: I’ll be there around 1:30
  • Janet Conlon: Hello Joyce, Congratulations on a job well done. Great reporting on an important community event. Janet...
  • Doug Warren: So sorry for your loss, our prayers go out to you. Doug and Peggy Warren, Four Seas Ice Cream