Westborough – Julio’s Liquors is excited to introduce a liquor experience vehicle to their operations. Known as the Bourbon Assault Vehicle (or BAV), the van will not only make deliveries for large parties and corporate events, but will also be the primary mode of transportation for Julio’s new educational outings, Spirited Experiences.
A play on the Urban Assault Vehicle in the film “Stripes”, the BAV is decked out in an eye-catching wrap that celebrates the Wild Turkey Brand of whiskey, installed by the experts at Go Graphix in Longmeadow, Mass. The new vehicle will play a very important role in the store’s events and educational outings, according to Julio’s owner, Ryan Maloney.
“The Bourbon Assault Vehicle and our Spirited Experiences will allow Julio’s Liquors customers to enjoy unique spirit-centric outings that we can’t offer within the walls of the store,” Maloney said. “Going to a distillery or a brewery with Julio’s Liquors will offer the participant more of an in-depth experience than a regular public tour.”
Spirited Experiences will allow up to 10 participants to travel with a Julio’s associate to breweries, distilleries, wineries, dinners and events throughout the local area and beyond. Julio’s Liquors currently plans to offer transportation not only to events in the immediate area, but also to specialty dinners outside of New England, and even has plans in the works to visit Kentucky Distilleries where participants will be able to help pick bourbon barrels.
For more information about the BAV and Julio’s Liquors’ Spirited Experiences, or to learn about Julio’s other event and class offerings, visit www.juliosliquors.com or call 508-366-1942.