By Melanie Petrucci, Senior Community Reporter
SHREWSBURY – Nothing Bundt Cakes’ credo is perfection. Perfect ingredients – “real eggs, butter and cream cheese; nothing was too good to achieve the perfect bite that sparks joy.”
Owner Alan Gulachenski said, “It’s about joy and happiness, I don’t know how you can go wrong with trying to spread joy and happiness.”
Family owned Nothing Bundt Cakes is a franchise and is one of four in the commonwealth. The Shrewsbury location is the only one in Central Massachusetts. The bakery is bright, inviting and the aroma is amazing. The cakes and signature frosting are handcrafted on premises.
Alan and Liz, his wife and business partner, opened their doors in December of 2019, just before the coronavirus pandemic began.
In that time, they have immersed themselves in the community by spreading kindness with their delicious Bundt cakes.
He said, “one of the things that happened that I didn’t expect (I was donating cake before COVID); people started calling the bakery to say that they wanted to get involved.”
People wanted to do something to help those on the front lines so they would call the bakery and would purchase treats to be anonymously delivered to first responders and healthcare providers.
“Sometimes they would say bring it to anyone who you think needs it,” he reflected. “And what I started doing was if someone did that, I would match it.”
“That was really powerful,” he said. He drew inspiration from what other groups were doing and joined forces with some of them, notably local non-profit The Kindness Coalition.
When asked about what was new for his customers to enjoy this year, Gulachenski was excited to share that they have new cake decorations that recently came out for doctors and nurses’ appreciation days.
He also pointed out their festive Cinco de Mayo cake topper, which he believes is going to be very popular. Additionally, Mother’s Day and graduation season are just around the corner. He advises people to order early for these occasions. He said that Mother’s Day is going to be especially busy.
And, through May 31, the featured flavor is Strawberries & Cream. Standard flavors range from classic vanilla to chocolate-chocolate chip, red velvet, carrot cake, marble, lemon, confetti, white chocolate raspberry and pecan praline.
Cakes come in four sizes: bite size Bundtinis sold by the dozen, individual size Bundlets packaged in their own containers, eight-inch cakes serving up to eight and a ten-inch cakes serving up to eighteen.
“The Bundlets are also available stacked and gift wrapped as a single, double or triple,” Gulachenski noted.
At Nothing Bundt Cakes, it’s one-stop-shopping because they offer a fabulous retail component featuring glassware, coffee mugs, serving platters and party supplies.
During these trying times Gulachenski humbly acknowledged the support he has received from the community. “The community itself, it’s been mutual.” Gulachenski remarked. “Not only has the community helped me spread joy but the community has spread joy back to us – by supporting us.”
Lastly, he said he wouldn’t be where he is now without his amazing staff, of which he is deeply grateful.
So, stop by the bakery located at 98 Boston Turnpike. Their hours of operation are Mon-Sat: 9 a.m.-6 p.m., Sun: 10 a.m.-5:00 p.m. Phone them at (508) 753-2253 or email: email@example.com. Or visit their website: