Hudson Selectmen discuss appropriate uses for new electronic sign downtown

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By Justin Roshak, Contributing Writer

Hudson Selectmen discuss appropriate uses for new electronic sign downtownHUDSON –  The Hudson Select Board met with members of the Business Improvement District (BID) at their July 12 meeting to discuss a new electronic sign and what messages it would display. 

The sign would be erected downtown across from 278 Main Street and between the Assabet River Rail Trail and Main Street. Director of Public Works Eric Ryder recommended the location, which is thought to be free of underground obstacles. Building Commissioner Jeff Wood has also signed off on the design. 

The sign would be able to display multiple, rotating messages on its electronic screen. It would be able to be programmed remotely by computer. 

Discussion focused on what the sign would and would not be used for.

“We would develop a policy for what we could and couldn’t put on that sign,” said Business Improvement District Administrator Richard Braga. “Our intent is to promote community activities.”

Braga plans to be the manager of the sign’s content.

He mentioned downtown Trick-or-Treat, voting, Artsfest and Town Meeting as appropriate uses. Birthday messages and ads would not be allowed, he said.

“For me, this is all about alerting pedestrians and drivers about upcoming town meetings,” said Selectman Fred Lucy. “Twenty-four seven, for three or four weeks before every town meeting, that’s what it needs to be.”